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Welcome to Advertising Exposure News *Guest Article
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Advertising News is published monthly on the 1st Friday
Do you know Google indexes your site based on some kind of social behavior?
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By Kim Thomas 1. Please tell us about yourself (name, age, married, single, where you J.F. (Jim) Straw ... 2 years older than Dirt (when I was in the Army, SGT Dirt & I shared a birthday but I was 2 years older) ... married ... live north of Dalton, Georgia, south of Cleveland, Tennessee. 2. How would you describe your personality? I am a logical pragmatic. I have developed people skills over the years but prefer working in silence, alone. 3. How did you become interested in the internet and when did you first Having spent over 30 years in direct marketing (mailorder), I was intrigued by the new marketing media. Went online in 1997 just to see what I could see. 4. What businesses/websites do you currently operate on the internet? Only one ... http://www.businesslyceum.com 5. What inspired you or made you decide to start your current online I set up the web site in September, 1999, when more and more of my paper and ink readers began asking where they could buy my products online. The site had covered all of its costs and was profitable by January, 2000. 6. What is one of the biggest mistakes and/or blunders you have made I can count my successes on my fingers but counting my mistakes and blunders would take all the hairs on my chest. But, I cherish my mistakes far more than I do my success because "you only learn from mistakes." The stories of one time successes are legend but repeating success is far more difficult than correcting mistakes. 7. What percent of your income is made from online sales? Currently about 65% - but - about 80% of those sales still come from my paper and ink customers. 8. What are your most successful means of advertising ...(please be Don't do very much ezine advertising ... no banner exchanges ... I just make myself available to my customers and personally respond to their inquiries. Of course, my most effective means of advertising is simply adding my URL to all of my postal mailings. 9. Do you have any advertising tips or secrets you would like to share Only one ... QUIT trying to make 'sales' and concentrate on making customers. A 'sale' only gives you a one time score ... a good customer can support you for life. -- That is why you must NEVER make 'sales' at the expense of your customers by offering them crap that isn't worth the price. 10. What do you like most about being online? I can work alone ... in silence. 11. Jim, one of your latest product is about "affiliate marketing" that I personally think it should be the bible for newbies and/or who want to pursue affiliate marketing, can you give us your opinion why do you think we should order this ebook? Others who have written on the subject tell you "what" they have done and "what" you should do but very few of them tell you anything about "how" to do it. My book is about "how" you can do it using the tools you have. 11. What are your goals for 2003? Would you believe ... just keep breathing. 12. What advice would you give to someone trying to start their own Quit playing pretend ... be "in business" ... do business ... learn what business is all about, not just making money but doing things the way the must be done. -- There isn't anything more pathetic than a person who wants to make money but doesn't know, or want to know, the first things about doing business. J.F. (Jim) Straw
Here is how to get on top of Google - even if you were banned - Honestly! How To Get On Top by Mimic Human Social Behavior
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http://www.bensettle.com
August 26, 2003: "A Fool-Proof Way Of Finding Out What People Secretly (And Desperately) Want You To Sell To Them!" Hitting
Shoppers Where They Work Internet access at work means shopping at work. According to the PriceGrabber product comparison service, in November, 52 percent of visitors accessed the site from a work computer. Marketers are paying attention. Britney,
Viagra Top Year-End Lists
Slow,
Steady Ad Growth Predicted For 2004 "In 2003, we see online ad spend at $6.3 billion total, increasing to $7.6 billion in 2004, about 21 percent," said Nate Elliott, an associate analyst at Jupiter Research, owned by Jupitermedia, which also owns this publication. "We see 2003 as a rebound year," Elliott observed. "What we'll see in 2004 is an extension of that and overall even better growth. Online advertising markets grew 10 percent in 2003." Display
Ads Back From the Dead Display ads, originally known as banners, are the Lazarus of online advertising. They're staging a comeback, just after being given up as dead. Perhaps it's more accurate to call these ads, the first type of Internet advertising to appear back in the 1990s, a sort of Mark Twain phenomenon. Reports of their demise are greatly exaggerated. ----------------------------------------------------- Great Low Cost or Useful Free Software ----------------------------------------------------- Free Tool to create your website Logo I use this free tool and design Kim Thomas Dot Com logo. It looks semi-cool. ----------------------------------------------------- Guest Article
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