Advertising Exposure News

Welcome to Advertising Exposure News
July 4, 2003
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In This Issue:

* Introduction
* Interview
* New Directory Submissions
* Advertising Quote
* Advertising News
* Closing
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Introduction

I would like to welcome all new subscribers to Advertising
Exposure News! Advertising Exposure News is published on
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Happy Fourth Of July everyone. For those of you who are
celebrating the 4th of July today, have fun but be safe!
I helped my neices and nephew decorate their bikes for
our 4th of July parade. Unfortunately it is pouring down
rain right now. So we are just waiting to see if the rain
stops.

I need your Feedback. Let me know what you think of the
subscriber gifts. I love the Black Label Webmaster Tools.
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Thank You.
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Interview
Interview With John Colanzi
By Elizabeth Sinclair

1. Please tell us about yourself.

I'm 51, single and I live right outside of Phila. PA.

2. How would you descibe your personality?

I'm basically a loner. That's why the net is perfect
for me.

3. How did you become interested in the internet and
when did you first "go online"?

I went online in the mid 90's because I was fascinated
by the amount of information available online.

Back then it was an escape from my offline business.
It was a couple of years before I realize you could
make money online.

4. What businesses/websites do you currently operate on
the internet?

My main website now is at:
http://www.thesimplesystem.net

5. What inspired you or made you decide to start your
current online business/website?

I got sick and had to close my bar. Due to my health
problems, I can't work a regular job.

6. What is one of the biggest mistakes and/or blunders
you have made while marketing online, and what did you
learn from it?

I made a lot, but I think it all boils down to not
planning properly. I wasted a lot of time floundering
around.

7. What percent of your income is made from online
sales?

I'm 100% online.

8. What are your most successful means of advertising?

Ezine writing. I love writing and submitting articles.
I have a list of publishers I submit to weekly.

9. Do you have any advertising tips or secrets you would
like to share with our readers?

I would say the best tip I can give is to use the two
step. Don't go for the sale directly. Offer some type
of fr^eebie that leads either to an ecourse or your
newsletter.

10. What do you like most about being online?

The freedom. I can work as often or as little as I
want.

I can roll out of bed log on and I don't have to
worry about driving anywhere, or what I look like
when I log on.


11. What are your goals for 2003?

I want to work on my writing. I still have so many
flaws I want to correct.

12. What advice would you give to someone trying to start
their own online business?

Find something that gets your blood flowing. Don't just
look at the money. Find something that excites you.

Don't trade one job for another. Find something you
really want to do.
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You can read more real life success stories by subscribing
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New Directory Submissions -
Below are several of the new submissions added to the
Advertising Exposure Directory at
http://www.advertising-exposure.com

AdvertisingInventory.com -
Advertising Inventory is a free site and mailing list for
buying, selling and trading Internet advertising including
banners, buttons, rectangles, pop-ups, pop-unders, text
links, opt-in solo mailings, newsletter sponsorships and
e-mail co-registration.
http://advertisinginventory.com

Cactus Mailing Company -
Complete Direct Mail, Bulk Mail and Lettshop services.
Located in Scottsdale / Phoenix Arizon. Postcards, Mailing
Lists and more!
http://www.cactusmailing.com

Yellow Pages Nationwide - Online Business Directory.
The only Internet based Yellow Page Directory that mimics
the traditonal Hard Copy that has been popular for over
100 years.
http://www.yellowpagesnationwide.com

Online Web Creations -
Original, professionally designed ebook covers with
matching header banners, web site banners, web site awards
and web site design. Plus a great selection of free downloads.
http://www.onlinewebcreations.com

Empire Promos -
Promotional Products, specializing in unique items. Offers
vast database of promotional products plus unique corporate
gifts-custom French scarves, fine crafts. Art department,
expert account executives.
http://www.empirepromos.com
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Advertising Quote

"Success is a journey, not a destination."
Ben Sweetland
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Advertising News

E*Trade Searches for New Agency
http://www.internetnews.com/IAR/article.php/2231331

E-Mail Marketers: Do-Not-E-Mail List Would Fail
http://www.internetnews.com/IAR/article.php/2231141

Shoppers Buy Into 'Free' Stuff
http://www.wired.com/news/business/0,1367,59451,00.html

Overture's Content Match Takes On Google's Contextual Ads
http://searchenginewatch.com/searchday/article.php/2230221
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Closing

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